Social media can be tricky for cleaning businesses. Let’s face it. There’s nothing ‘sexy’ or ‘social’ about cleaning right? And yet other cleaning business owners are nailing it online – so how do they do it? It’s kind of an unknown world for so many cleaning business owners, and yet almost without exception… …that’s how […]
7 Cleaning Client On Boarding Mistakes (That Ruin Relationships Before They Start)
In the ferociously competitive cleaning industry it can be difficult to make a new sale, and you did it – congratulations… you just won another new client – great work! However….. Signed contracts (actually, I don’t like using that term – can we go with ‘paperwork’ instead?) are only half of the cleaning business puzzle, […]
How to Hire & Retain the Best Cleaning Employees
You’re a diligent boss who’s careful to hire the ‘standouts’….but you’re finding it challenging to say the least, to get the right applicants to even show up for an interview, much less be a great fit for your cleaning business. You hope they’ll stick around so that you can continue to provide superior service to […]
Meet The Millennials
Recently, I’ve had so many cleaning business owners reach out to me asking “how can I market my cleaning business to millennials?” , that today’s post is completely focused on how to demystify this important market segment so that you can ensure your marketing is actually going work, and not fall flat because you don’t understand […]
The Secret Behind All Great Cleaning Businesses
What’s the secret behind all great cleaning businesses? The great cleaning businesses have multiple attributes that create their success – they work with a cleaning business coach, they have great people in their Organization, they’re passionate about serving their clients, and they’re dedicated to having outstanding systems and processes. All of these are very high […]
8 Tips on How to Make Your Boss (and team) Respect You
What are the 8 Tips on How to Make Your Boss (and team) Respect You? Now before you start thinking… “you can’t make people respect you – respect is earned” (which it most definitely is and I wholeheartedly agree with you), hear me out for a minute… As a cleaning business coach, one of the […]
5 key points every cleaning business should know before marketing online
What are the 5 key points every cleaning business should know before marketing online? If you’re running or own a cleaning business, one of the most important things you need to know is that in today’s economy, you need to stay relevant. Especially when it comes to marketing your cleaning services. Whether your focus […]
How to Manage a Cleaning Team (so it takes up less of your time)…
How to Manage a Cleaning Team (so it takes up less of your time)… If you’re a cleaning business owner, I’m sure you’ve wondered how to manage a cleaning team more effectively, so that it takes up less of your time… right? It’s one of the most common things I hear from time poor cleaning […]
How to Recruit the Best Cleaning Staff for Your Cleaning Business
How To Recruit The Best Cleaning Staff for Your Cleaning Business… Could it be true that nobody wants a part time cleaning job in your town? I was the keynote speaker at a big cleaning industry trade event last week, and one of the recurring questions I had was ‘how can I recruit the best […]
3 Costly Mistakes Cleaning Business Owners Make in Sales Conversations
If you’re a cleaning business owner, or you’re involved in the sales process for a cleaning business, the whole point of your sales and marketing is twofold; to fill your calendar with loads of appointments with your prospective clients and win more clients. BUT, here’s the thing. If you can have a conversation with your prospective […]
