Ah, customers. For some of us in the cleaning industry, attracting new customers is what we do day in and day out. For others the fear of trying to attract new customers can feel SO big and SO crushing that it shuts us down completely from actually doing any prospecting at all. Prospecting, whether by […]
5 key points every cleaning business should know before marketing online
What are the 5 key points every cleaning business should know before marketing online? If you’re running or own a cleaning business, one of the most important things you need to know is that in today’s economy, you need to stay relevant. Especially when it comes to marketing your cleaning services. Whether your focus […]
How to Recruit the Best Cleaning Staff for Your Cleaning Business
How To Recruit The Best Cleaning Staff for Your Cleaning Business… Could it be true that nobody wants a part time cleaning job in your town? I was the keynote speaker at a big cleaning industry trade event last week, and one of the recurring questions I had was ‘how can I recruit the best […]
What Do Complaints Mean To A Cleaning Business?
Have you built up enough ‘satisfaction-equity’ with your clients? Today’s video may be the most important cleaning industry tip and concept you’ll hear – especially if you’re striving for happiness in your business. And it’s all about complaints. Most of us in the cleaning industry deal with complaints from time to time, and let’s […]
6 Mistakes Cleaning Businesses Make With Their Marketing
Cleaning business owners want to attract more prospects, make more sales, and keep clients longer, but their marketing strategies just won’t get them there. There are 6 mistakes that cleaning businesses make with their marketing, and if you’re frustrated because the results from your marketing are less than stellar, rest assured, you are definitely […]
Automation in Business With Cleaning Marketer
Automation in Business Why do you go to work every morning? If you own or run a cleaning business (actually any business for that matter), your answer is probably “making more money”. To make more money, you have to sell more stuff – or in our case as cleaning business owners – more of our […]
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Cleaning Business Automation. Is It Right For Your Business [Part 3]
Cleaning Business Automation. Is It Right For Your Business (Part 3) If you haven’t had a chance to check out the first 2 videos in this series, here they are again – Part 1 and Part 2 (each video is only about 2 minutes long) It’s a big step taking your cleaning business to the […]
Cleaning Business Automation – Is it Right For Your Business? (Part 2)
Cleaning Business Automation – Is it Right For Your Business? (Part 2) It took me about 10 minutes to make up my mind that our cleaning business needed automation, in my previous career – the business was extremely system focussed and I knew how powerful it was to have repeatable processes within a business. But […]
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Cleaning Business Automation – Is It Right For Your Business? [Part 1]
Cleaning Business Automation – Is It Right for your business? Recently, I read a blog which talked about “Same” Shame which is my inspiration for today’s post. This year’s going to be different right? You want to shake your business up a bit – you don’t want the same results as last year (or the […]
1 Crucial Tip For Hiring Cleaning Staff
Would you like to know a crucial tip for hiring cleaning staff? Hiring the right cleaning staff can be punishing. When I started my business I had no idea about hiring cleaning staff, hiring the wrong people, took up a lot of time and resources, and quite frankly, it sucked. If you’re like me, hiring […]
